Monday, February 24, 2020

Week 2 Survey to address a business problem Essay

Week 2 Survey to address a business problem - Essay Example IE, if a customer withdrew cash and then transferred money from a checking account to a savings account it would be two transactions. A month is defined as a calendar month. Though this research is tentatively designed to find the correlation between possession of a debit card and number of ATM transactions, I have included the variables X1 (balance) and X3 (number of other services used). These may operate as independent or moderating variables. .3 It means in name only, data that consist of observations that can only be classified and counted by category and have no inherent order. For example: The colors chosen by car buyers at a dealership. J____ .8 Numbers assigned to objects representative of the rank order when the distance between each of the measures cannot be determined scientifically. For example, a measure that indicates how a person â€Å"feels† on an issue. C____ .9 Research conducted where one unit is held steady, while the experiment is conducted on the other unit. This is to test whether the experiment itself is the reason for change in the experimental unit. L____ .11 A research question stated in terms of specific testing or measurement criteria. These terms must have empirical referents (this means that we must be able to count or measure them in some way). The object to be defined can be a physical one (a machine tool), or it can be an abstract one (achievement motivation).

Saturday, February 8, 2020

Marketing Environment Essay Example | Topics and Well Written Essays - 1750 words

Marketing Environment - Essay Example The work is about marketing. It defines the term marketing and dwells on its strategies. The author describes factors that still need to be considered for a business organization to reach out easier to their target market, because looking into the characteristics and thought processes of the people still holds as the most significant factor to be looked into by the individuals in the field of sales and marketing. The researcher singles out such factors as quality of a product/service, reliability of a product/service, and attraction of a product/service. At the same time while taking-care of the customer’s choice a lot of other factors have also to be considered. Those factors are the social, legal, economic, political and technological factors. The social factor basically means which classes of people are being targeted by the organization that is making that particular brand - whether it is the upper-class or the upper-middle class, middle-class or the lower class. Gaining t he trust of the local government and reviewing the economic policies and legal matters that govern the country in which the product or service will be made available will be a strong ground from which the advertisers can make as a take off point. The tremendous growth of technological advancement has become the driving force of contemporary industries. The diffusion of the internet has revolutionized the business arena. The author provides PESTLE analysis of the "mother care" brand.